Review of Applied Socio-Economic Research
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REASER :: Volume 16, ISSUE 2/2018::




NOAUTHORSTITLEABSTRACTPDFPAGES
1Raluca NiculaeCoverSee more1-2
2EditorsTable of contentsSee more3
3EditorsForewordSee more4
4Antonelli, Maria Alessandra, De Bonis, Valeria More is better with good institutions: evidence from European public social spending See more5-12
5Ahmad, H, AlAssaf, Abas Salem RawashdehAdministrative and organizational obstacles of development in the Jordanian ministries and their impact on administering and developing human resources: analytical study for the opinions of supervisorSee more13-25
6Bunduc, Nicoleta#Saniting, the power of the communities on your way back to emotional balanceSee more26-32
7Kristina DabovicBranding Podgorica, MontenegroThe paper aims to present the possibility to develop a city brand for Podgorica, the capital of Montenegro. The preliminary research was developed around three main areas relevant to improving the identity and image of the capital city and the state as a whole. The analysis started with a SWOT analysis of the advantages, disadvantages, opportunities and threats of the branding process of the Capital City. The main objectives of the research are directly related to the models of economic growth and this is very important for the tourism of Montenegro. The paper presents the main attractions, as well as products that Montenegro has at its disposal, as well as the impressions of tourists and their demands for improving the tourism of Montenegro. The research covers the following topics: Tourist branding of the Capital City; Branding of National Parks in the service of improving the brand of the capital city and the state as a whole, with special emphasis on NP Skadar Lake; Wine branding, as the most valuable agricultural brand of the capital city and the state. The topicality of the chosen theme as well as the motivation for the choice of the same topic is the capacities and natural beauties that Montenegro has and its possibilities for further advancement in these areas. Certainly, one of the most important things for the progress of Montenegro are a fundamental knowledge of each individual that allows us gaining new knowledge in the field of science, on the other hand. We have applied research that is focused on innovation, meeting the specific needs and developmental studies have focused on the use of knowledge in the creation of machines, processes, production systems and the like, which can have a significant impact on the further development of Montenegro.
KEYWORDS: brand, city brand, economic, products, growth
33-55
8Demian, Florina-Loredana, Rebeleanu, AdinaThe desirability of social entrepreneurship in the formation of social workers. Entrepreneurs and social workers - agents of changeSee more56-67
9Jelena ObradovicResearch on cheese in Montenegro - a livestock countrySee more68-83
10Raikhan Sutbayeva, Aliev Urak Zholmurzaevich, Dababrata ChowdhurySocial protection and circumstances of the population in the Republic of KazakhstanSee more84-92
11Razzak, BM, Ali Akkas and Dababrata ChowdhuryWorking Life and Job Satisfaction amongst Teachers: An Empirical Study of Public Universities in BangladeshSee more93-108
12Dimitriu, AndaBook Review- The role of language and symbols in promotional strategies and marketing schemes. Eds. Manuela Epure Lorena Clara Mihaes, IGI Global, 2018See more109-111

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